In the last post, we talked about the value of making relationships between Language Service Providers (LSPs) and language buyers. For the next part of this two part blog post, we will talk about recommendations on how to make these relationships. As mentioned in the previous post, creating and maintaining a strong relationship is very important when thinking about improving efficiency, workload, and overall experience for both parties. Here are some recommendations for what steps can be taken to make sure that a good relation can be established.

Let us start with what can be done from the language buyer side to improve relations. First, a language buyer should try to come up with their own requirements so that they can choose an LSP that meets their needs. Additionally, language buyers should make sure that the supplier is the right fit for the company. If they trust their supplier enough, it is possible to make the LSP a business partner and give them more privileges into the company so that they can more frequently be on the same page and know exactly what is going on.

Building a relationship with the LSP will also possibly help to foster more trust and comfort between both parties. The language buyer can also be more transparent with what they will be using services for to foster trust and understanding. After all, having a strong relationship and partnership is essential for a smooth, long-lasting business relationship.

The LSP can try to pass on as much knowledge as necessary over to the client while trying to understand their needs. However, the LSP should be careful not to overwhelm the language buyer with knowledge.  After all, the language buyer trusts that localization is the LSP’s specialty. The LSP should only try to give them relevant information that will benefit both sides. The LSP should always have the language buyer’s best interest in mind, whether it is to deliver the project timely, to convey clear meaning in translation, or to level the translation to increase the language buyer’s best image.

Overall, it is important to know that creating a strong relationship can be difficult, but it is important to show that you are committed to trying to meet all reasonable needs of each other in order to make a smoother process. There are many ways that this can be achieved, but it is important to think about what steps can be taken to move the relationship in the right direction. In the end, if you can get a strong enough relationship, then it can be possible to be comfortable being completely transparent with each other. In essence, this means that you share all the necessary information and every last detail without trying to sugar coat it. If there is some kind of issues, with a good enough relationship, there will be a high level of trust where there will be mutual cooperation to fix any problems and work on improvement plans to ensure that the same kinds of mistakes are avoided in the future.